Pricing

Top 10 Reasons Cake Makers Struggle with Pricing

Pricing is by far the number one struggle that us cake business owners face. But why! Shouldn’t it be simple. Other businesses don’t seem to have this battle. We are all in this together so I have compiled the top ten reasons I hear all the time.  Let me know if you identify with any […] Read more…

Pricing Advice For Women Cake Designers

Pricing Advice

Pricing cakes isn’t just about numbers. That may sound strange but when you’re pricing a product that you personally make, so much more comes into play than just the cold hard figures.  Creating a cake is an emotional experience. Normally one of love, joy and excitement, yet we all know that resentment, anger and tears […] Read more…

7 Super Pricing Tips for Professional Cake Designers

7 Super Pricing Tips For Professional Cake Designers

Welcome to the second pricing blog post in this little series. This blog is all about seven super top tips that you can action right away to help you price your cakes.  (In no particular order)   •  High end price points vs low end price points……vs somewhere in the middle Decide which pricing bracket […] Read more…

The Biggest Pricing Mistakes Cake Entrepreneurs Make

The Biggest Pricing Mistakes

This month we will be talking about pricing, the bane of many cake entrepreneurs lives.  Over 3 blog posts I aim to help you improve your pricing strategy, by offering you top pricing tips and advice.  Let’s start with the three biggest pricing mistakes cake entrepreneurs make when starting out on their business journey and […] Read more…

Pricing Your Cakes for Friends and Family

Pricing: What do you do when it comes to pricing your bespoke handmade cakes for friends and family? I started thinking about this question the other day when I had to do exactly that.  I know pricing in the cake community is a big challenge and when these requests come in it can be even harder! I had […] Read more…